外贸开发信写作：一封成功的实例分享

一封成功的开发信应该简洁明了，突出自己的特点和优势，同时引导客户了解更多信息并激发他们的兴趣。一封修改后的开发信示例：

Dear Mr. Steven Hans,

I am writing to introduce our company and its extensive range of ballpens to you. We have been manufacturing and exporting ballpens for over six years, specializing in this product category.

Our factory has a profuse variety of designs available, with a range of quality grades, and we offer competitive pricing because we are the source and not dealing with intermediaries. You are welcome to take a look at our website http://www.aaa.com, which includes information on our company profile, history, and our latest designs.

If you are interested in any of these items, please let us know and we will be happy to provide you with details. As a proactive manufacturer, we launch new designs nearly every month. If you are interested, I would be delighted to provide you with updates regularly.

Best regards,

Dafu Wong

在此封开发信中，我强调了我们工厂的专业性、款式多样性和价格竞争力，并暗示建议客户绕开中间商直接与我们厂家合作。同时，我引导客户访问我们的网站，展示我们的产品种类和设计。最后，我以提供新款设计信息为由吸引客户回复，并暗示这封开发信是专门诚意写给贵公司的。这些小技巧虽然不起眼，但能够给客户留下良好的印象。

请注意，开发信需要自己撰写，而不是抄袭书上或网上那种固定的范文。千篇一律的古板雷同的文字只会让客户反感。此外，不同产品的写法也不一样，需要根据具体情况进行调整。因此，建议根据客户的规模、国籍不同略作调整，并在信件中适合的地方自然地点一下客户的公司名字。

总之，一封成功的开发信应该能够吸引客户回复，并展示出自己的特点和优势。在撰写开发信时，可以根据具体情况进行调整和改进，以达到更好的效果。